BurgerFi makes SWAG Burger permanent menu item

BurgerFi Spicy Wagyu Burger

More often than not, limited time offers are just that, limited menu items that come and go in the blink of an eye. Not this one though, according to BurgerFi, this March 2021 menu update was so popular (seeing sales double) they’re making it a permanent item.

The SWAG Burger (Spicy Wagyu) comes with:

  • Double Wagyu and Brisket Blend Burger
  • Charred Jalapeños
  • Candied Ghost Pepper Bacon
  • Sweet Tomato Relish
  • Pepper Jack Cheese
  • Hot Steak Sauce

On the success, CMO Henry Gonzalez writes:

“It all starts with having a great concept and product created by our very own Chef Paul Griffin.  In the midst of all the buzz around the spicy chicken wars, we felt that changing it up with a spicy premium burger was the right product at the right time. Our company and franchise restaurant teams overcame labor and staffing challenges and did a great job executing the product and delivering a great guest experience.”

Image credit, BurgerFi.

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Hi there, I'm Stuart, nice to meet you. I'm a food writer of more than 15+ years experience writing about food and drink in all its forms, fine dining through the to the grocery store. I've also got a secret obsession with fast food too. You can find my writing at places like Gastronomic SLC, Visit Salt Lake, The Salt Lake Tribune, Utah Stories, Utah Now Online and many others.